Information on m+a report

Live communication and experiential marketing are important keys to purchasing and investment decisions. Because there is a special strength in face-to-face meetings and things experienced. How these can be used to achieve goals in the marketing mix, the direction in which trade fairs are developing, what role is played by digital components – all this and much more are the topic of m+a report as part of HORIZONT, the specialist medium for marketing, agencies and media.